Celebrating Black excellence. Honoring the game. Welcoming the next generation. This February, the College Football Hall of Fame is proud to offer free general admission for college students, courtesy of Coca-Cola, as we celebrate Black History Month.

Important Details

Offer window: February 1–28 (while supplies last)

Limit: First 250 college students total during February

How to redeem: Box office only (no online redemption)

Eligibility: Currently enrolled students with a valid student ID (general admission only)

Tip: Come early—once the 250 free admissions are claimed, standard admission pricing applies.

What You’ll Experience

• Ascension: Rise of the Black Quarterback — a powerful exhibit celebrating the leadership, impact, and legacy of Black quarterbacks and their influence on the game of college football
• Immersive exhibits celebrating college football history, traditions, and legends
• Stories of impact, leadership, and trailblazing moments that shaped the sport
• Interactive experiences and spaces perfect for school pride (and photos)
• A meaningful way to reflect, learn, and celebrate during Black History Month

Plan Your Visit

The College Football Hall of Fame is located in the heart of downtown Atlanta. Bring your student ID, stop by the box office, and celebrate Black History Month with a visit to the Hall, courtesy of Coca-Cola.

Offer valid February 1–28, while supplies last. Limited to the first 250 college students total during February. Valid student ID required. General admission only. Redemption available at the box office only; not available online.