FOOTBALL FEST & FREE DAY
AUGUST 22 | 10 AM - 5 PM
Celebrate the kickoff of college football season with free Hall of Fame admission, live entertainment, special appearances and more - presented by Peach Bowl.
fun inside + out
Start outside with Football Fest, then keep the day going inside the College Football Hall of Fame.
Upgrade Your Experience
Your purchase supports the College Football Hall of Fame's nonprofit mission.
Experience Football Fest
Free admission, live entertainment, special appearances, games and more take over the College Football Hall of Fame and Marietta Street for one day only.
Free Admission
Explore the College Football Hall of Fame and Football Fest for free.
Live Entertainment + Appearances
See marching bands, cheerleaders, mascots, DJs and more.
Games + Family Activities
Enjoy inflatables, free face painting, games and more.
Artifact Demonstrations
See pieces of college football history up close. Located on the third floor.
Upgrade Your Experience
Add priority entry and a personalized digital experience or go as a VIP and add a tour.
THE MOST IMMERSIVE FOOTBALL EXPERIENCE EVER.
EVERYTHING YOU NEED TO KNOW
Planning your Football Fest visit? Find answers to frequently asked questions about tickets, event hours, parking, activities and more.
What is Football Fest?
Football Fest, presented by the Peach Bowl, is the College Football Hall of Fame's biggest fan celebration of the year. Join us for FREE admission, football-themed activities, live entertainment, special appearances from Atlanta sports organizations, interactive experiences, food and more as we kick off another football season.
Is Football Fest free?
Yes! Admission to Football Fest and the College Football Hall of Fame is FREE on Saturday, August 22. Advance reservations are encouraged, but walk-up admission will also be available.
What's included with free admission?
Your free Football Fest admission includes access to the College Football Hall of Fame and all Football Fest activities, including live entertainment, interactive games and experiences, partner activations, special appearances, and more.
Some premium experiences, food and beverages, and retail purchases are available for an additional cost.
What are the event hours?
- Football Fest: 10:00 AM - 4:30 PM
- College Football Hall of Fame: 10:00 AM - 5:00 PM* (Last Ticket at 4:30 PM)
Do I need a ticket?
While tickets are free, we encourage guests to reserve them online in advance to help speed up entry.
Where is Football Fest?
Football Fest takes place both inside the College Football Hall of Fame and outside on Marietta Street in downtown Atlanta.
College Football Hall of Fame
250 Marietta Street NW
Atlanta, GA 30313
What can I expect?
Football Fest features a full day of football-themed entertainment and activities, including:
- College GameDay Bus
- Atlanta Falcons
- Atlanta Braves
- Atlanta Vibe
- Mascot appearances
- Cheerleaders
- Marching bands and dance teams
- Games and interactive experiences
- Food and beverages
- Live entertainment
- Admission to the College Football Hall of Fame
Is this event family friendly?
Absolutely! Football Fest is designed for fans of all ages with activities for kids, families, college football fans and visitors alike.
Will food be available?
Yes. Food and beverages will be available for purchase throughout the event.
Can I upgrade my experience?
Yes! Guests may purchase:
Supporter Experience ($10 per ticket)
- Priority entry
- Personalized digital football experience
VIP Experience ($40 per ticket)
- Priority entry
- Personalized digital football experience
- Timed VIP Tour of the College Football Hall of Fame
Availability is limited.
Is the event rain or shine?
Football Fest will take place rain or shine. Outdoor programming may be adjusted if necessary.
Where should I park?
We encourage guests to take MARTA to Football Fest. The GWCC/CNN Center Station is just a short walk from the College Football Hall of Fame.
If you plan to drive, several public parking decks are available within walking distance of the Hall.
LOCATION
Address
250 Marietta St., N.WAtlanta, GA 30313
Get Directions
Parking
Located at the corner of Baker and Marietta Streets.
Green Deck Parking Rates:
- Free for up to 10 minutes
- $16 up to 4 hours, $21 after 4 hours
- Parking rates are subject to change without notice during special events.
- Rates noted are for non-event days.
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We went with a family group of 16, ages 12-grandma and it was a great time for everyone! The AI additions were so entertaining and funny, and really personalized our experience! Top notch service throughout from taking pictures of our group to helping guide us through and making plays on the field! Thanks for making this an awesome experience!
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What a cool experience. There is so much history and a lot to do. My family and I really enjoyed checking out all the exhibits and participating in the interactive activities as well. We only had an hour to spend there, and that clearly wasn’t enough time. I would recommend planning for at least two—if not three—hours to fully enjoy everything
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Went with my family, a mixture of prior college football players, college football fans, and those who cheer when are told. One thing I will say is that we all LOVED the interactive displays and how the game was brought the life for everyone. One of the BEST stops we made.
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What a great surprise! I visited the College Football Hall of Fame with my son’s football team, and we had a blast. It’s not huge, but it’s packed with interactive exhibits and fun surprises. A true hidden gem for football fans right in the heart of downtown Atlanta!
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This place was a gem. I appreciate how they made some things interactive, everything was very well thought out. I took my bf here for his bday and I think I enjoyed it more than him lol. Definitely give it a visit.
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College Football Hall of Fame was great. First it is a great museum of American Culture. Second, their embrace of technology makes it a unique experience. You can have as much fun as you want. Highly recommend it.
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